Afterpay’s buy now, pay later (BNPL) service is now available at Amazon, CVS, Dell, Kroger, Macy’s, Nike, Nordstrom, Nordstrom Rack, Sephora, Target, Victoria’s Secret, Walgreens and Yeti for shoppers using the payment app.
The company said the retailers and brands now accepting the payments option “represent almost half of all U.S. e-commerce volume.”
For select consumers using the app, they can peruse the Afterpay Show Directory to buy from these top merchants and brands. The BNPL allows shoppers to pay over time without finance changes or paying interest.
Zahir Khoja, GM of Afterpay North America, said that over the past year, “we all relied on online shopping for the things we needed during the pandemic.
But, as we celebrate the physical reopening of stores, consumers still want the convenience and flexibility of buying with the click of a mouse as part of their ‘new normal.’”
With its BNPL app, purchases are made by Afterpay using a “one-time card.” Transaction details are then “automatically populated at checkout, ensuring a seamless checkout experience,” the company said.
Afterpay also said most of its customers “start their shopping journey on the Shop Directory in the Afterpay app. On a monthly basis, Afterpay sends approximately 31 million leads on average to its merchant customers from its Shop Directory.”
Here’s how Afterpay works.
- Get the app to shop your favorite brands.
- See your installments and choose Afterpay as your payment method.
- Shop in-store: just set up the Afterpay card by logging into your account, add to your digital wallet, and tap to pay.
- Make the first of 4 payments now. Pay the rest over 6 weeks.